When it comes to skincare, packaging matters just as much as the ingredients inside. Full of active ingredients and unique formulas, it's vital that the product container keeps the formulation in tip-top condition. That's why you'll find a wide range of packaging options on the market.
From traditional jars and pumps to the increasingly popular airless bottles, there's a packaging solution to suit every type of product. But why do most skincare products use airless bottles? In this article, we're going to take a closer look.
• Preservation of potency: One of the main reasons why many skincare brands opt for airless packaging is that it's a gamechanger when it comes to preserving a product's potency. Many skincare ingredients - such as vitamins and antioxidants - are sensitive to air and light. If they're exposed to the elements, they can degrade over time, which will eventually mean the product is less effective.
This is where an airless bottle comes to save the day. Airless bottles create a vacuum seal that prevents air from entering the container, meaning that each time you dispense the product, it remains untouched by external contaminants, helping to maintain its potency from the first drop to the last.
• Protection from contamination: Another reason why airless bottles are so popular is that they protect skincare products from contamination. Consider this: If you use a moisturizer that's contained in a traditional jar, you'll need to dip your fingers in it to scoop out some product. As a result, you're contaminating the product with any bacteria or germs that are present on your fingertips. With an airless bottle, the product is dispensed via a pump, keeping the formula free from external pollutants.
• Precise dosage: Products such as serums, which only require a small dose per use, are best housed in an airless container, as they have the ability to dispense a precise dosage with each pump. This precision means the end user is using just the right amount of product, which helps the product to last longer while also reducing waste.
• Longer shelf life: Finally, airless packaging solutions help to extend the shelf life of skincare products. The vacuum-sealed technology prevents the product from oxidizing and mitigates the risk of microbial growth. As a result, the product is usable for a longer amount of time.
If you're a skincare brand looking to make the switch to airless packaging, then contact us to speak to a member of our team. We'll be more than happy to advise you on the best packaging solution for your individual needs.
Why do most skincare products use airless bottles
