The advantages of ‘Made in USA beauty’ packaging

Even after the worst of the pandemic has been put behind us, supply chains across the world are still in a serious state of upheaval.

The never-ending disruptions and delays have caused big issues for many companies across the globe, especially those who rely on products/services/materials that come in from abroad.

Because of this, we are now seeing a big move back to domestic manufacturing, which is great for boosting the ‘Made in USA’ image.

At APackaging Group, we’re proud to make all of our packaging in our California-based factory and we’ve been a champion of USA manufacturing since we started. 

Here are some of the advantages you could enjoy if you switch to an American-based beauty packaging manufacturer.

  • Faster speed to market

When your packaging is manufactured domestically, you can enjoy a much quicker speed to market time as you don’t have to worry about materials being shipped in from abroad which can fall victim to disturbed supply chains.

We can deliver new products to customers in as little as 90 days, with the average product lead time from concept to the customer being only 6–12 months, which is much faster than it would be if you manufactured your packaging abroad.

  • Consistent and competitive pricing

Choosing to manufacture your packaging in Europe or China may seem like the cheapest option at first glance, but when you factor in shipping and inventory costs, as well as potential exchange rate fluctuations, the price of your packaging can quickly start to creep up.

When you manufacture in the USA you don’t have to worry about all these additional costs or fluctuating prices.

  • More control over your packaging

If you’re getting your products manufactured in the USA, there’s nothing stopping you from visiting the facilities and having a more hands-on approach to packaging design – something that’s hard to do when your packaging factory is located overseas.

When you choose Made in the USA, you can have peace of mind over where your products come from, how your materials were sourced and the environment in which your packaging was assembled.

Poor quality items can severely damage the reputation of your company and make it difficult to find loyal customers. Although cost is a primary consideration for many businesses, it may not always be the best decision to go with the cheapest company you find.

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