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Social Media Marketing Mistakes that Cosmetic Businesses should avoid
When used properly, any cosmetic business can attract and develop lifelong customers with SMM or social media marketing. However, when done imprope...
What Can Airless Pump Technology Lend to Your Product?
Todays’ cosmetics industry has had to pivot with the move toward e-commerce. Whereas consumers would typically go to a brick and mortar store to bu...
Why You Should Be Using the Power of Social Media Marketing
You know the impact of social media in today’s marketplace, yet you may not have used it as much as you could to market your brand of cosmetics or ...
How to Create Packaging That Reflects Your Important Brand
Your brand is your bread and butter as a cosmetics or skincare manufacturer. And the product itself is only part of that brand. The face -- or pack...
Our Western Love Affair With K-Beauty
If you produce any type of skincare or personal care item, you are probably well-acquainted with K-beauty by now. For many years, it was more or le...