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Exploring new technologies and innovations for personal care product packaging
A call for sustainable solutions: Nowadays, the average consumer is more concerned with the environment than ever before. This means that there’s an increased demand for sustainable packaging. From bamboo and sugarcane to glass, brands can now choose from a wide range of biodegradable, recyclable, or reusable packaging solutions. By opting for a more eco-friendly alternative to single-use plastic, companies can enhance their green credentials and improve their brand image.
Why do most skincare products use airless bottles
Longer shelf life: Finally, airless packaging solutions help to extend the shelf life of skincare products. The vacuum-sealed technology prevents the product from oxidizing and mitigates the risk of microbial growth. As a result, the product is usable for a longer amount of time.
Packaging ideas for gender-inclusive products
Inclusive language: When you’re deciding on the copy for your labelling, make sure the language you use is inclusive. For instance, you could say “for all skin types” instead of using gendered descriptors such as “for women” or “for men”. To support your use of gender-neutral language, build a more inclusive brand image by avoiding gender-specific terms across all your marketing efforts, whether that’s on your company’s website or Instagram account.
Cosmetic and Skincare Packaging Materials: A Comprehensive Guide
PCR (Post-Consumer Recycled) plastic: PCR plastic, which stands for post-consumer recycled, is gaining traction as a sustainable choice. It is made from recycled plastic, then turned into reprocessed into a resin which can then be used to make new packaging.
Packaging innovations for zero-waste beauty
Tech integration: As technology becomes increasingly central to our lives, the benefits of incorporating technology into zero-waste beauty packaging shouldn't be underestimated.
Why you should choose bamboo packaging for your next cosmetic line
Biodegradable and compostable: Unlike plastic, which takes centuries to break down, bamboo packaging naturally decomposes relatively quickly, reducing the burden of long-lasting waste in landfills. Additionally, bamboo packaging can often be composted, thus returning valuable nutrients to the soil.
Packaging Company Sheds Light on the Diverse Range of Plastic Materials Powering Innovative Cosmetic Packaging Solutions
Polyethylene Terephthalate (PET) is another popular choice for APG's cosmetic packaging. Its transparent and lightweight nature gives rise to packaging that harmoniously blends form and function. PET is also highly durable and provides an effective barrier against gas and moisture. As such, it protects the integrity of a product's formula.
The importance of eliminating materials like ABS and PETG from beauty packaging
In recent years, consumers and brands have started to wise up when it comes to the detrimental impact of packaging on our planet. As the global beauty industry produces over 120 million units of packaging and contributes a significant amount of waste each year, it’s important that packaging developers start to think seriously about sustainable production.
Importance of 3d prototyping in custom packaging design
The first interaction that a consumer has with a product is its packaging. Therefore, packaging needs to the attention of consumers and leave a lasting impression, which businesses need to think outside the box and come up with innovative approaches.
Why recycling schemes are important to brand loyalty
One of the pioneers of these types of initiative is LUSH, the natural beauty company. Shoppers are incentivized to bring back their empty pots, with the lure of the reward of a free face mask for every five empty vessels that are returned. Not only does this recycling scheme encourage sustainable practices, it boosts brand loyalty as customers are encouraged to repurchase their favorite products.
The role of packaging in meeting clean beauty standards
When a customer first interacts with your product – whether that’s picking it up off the shelf in the drug store or receiving it as a gift – the packaging will serve as their first point of contact with your brand. As they say, first impressions count, which is why you want to ensure your packaging conveys your commitment to clean beauty.
The benefits of packaging innovation for anti-aging skincare products
Increases the shelf life: Traditional packaging solutions could lead to the premature degradation of a product, meaning it’s shelf life is reduced. On the other hand, a modern packaging method that’s been expertly designed using the newest technology allows for the better preservation of a formula, thus extending its lifespan.